How to Write an About Page that Actually Makes Sales

How to Write an About Page that Actually Makes Sales

Did you know that for most websites, the about page gets the most traffic? Scary! There are so many business owners out there who aren’t putting the due time and effort into their about pages. They either leave it brief without any real detail, or else go overboard and write long, …

Why You Shouldn't Delete Your Small Business Facebook Page... Yet

Why You Shouldn’t Delete Your Small Business Facebook Page… Yet

Maybe you’ve noticed the slow but sure exodus of small businesses from Facebook. Or maybe you haven’t. And that’s exactly why they’re leaving. In January of 2015, Facebook started scaling back the amount of business page posts that were shown in their fans’ News Feeds. This drastically changed the way …

Do You Need SEO for Your Small Business?

Do you need SEO for your small business?

WARNING: What I’m talking about today will give you one of two reactions. Either… You’ll cheer because you feel FREE from another thing you feel you have to do, or You’ll groan because you just spent a lot of money unnecessarily. I’m so sorry. Let’s get into it. So you’ve heard you need …

7 Ways to Keep Social Media Marketing from Taking Over Your Life

7 Ways to Keep Social Media Management from Taking Over Your Life

It’s already 10 in the morning and you have oodles of projects that you should be working on right now. But there you are, trying desperately to find something, anything to post on your business social media accounts. Social media management doesn’t have to be this hard. As someone who used to manage …