7 Ways to Keep Social Media Marketing from Taking Over Your Life

7 Ways to Keep Social Media Management from Taking Over Your Life

It’s already 10 in the morning and you have oodles of projects that you should be working on right now. But there you are, trying desperately to find something, anything to post on your business social media accounts. Social media management doesn’t have to be this hard. As someone who used to manage the social for several national businesses, let me tell you that …

How to Take Your Business to the Next Level

Feeling Stagnant? How to Take Your Business to the Next Level

Some people are content to make it up the ladder in a respectable company and, when they finally hit upper management, rest on their laurels. To each her own. But frankly, I’m not one of those people, and I’m guessing neither are you. For the rest of us who are building a business from the ground up, the path isn’t …

vanilla cupcakes

How to Stop Being a Boring Brand

Anyone who’s made a cake from scratch knows that just about every cake recipe, regardless if it’s for carrot cake or devils food cake, calls for vanilla extract. But if vanilla flavoring is in just about every cake out there, does vanilla cake actually exist? Or is vanilla cake just… cake? Plot twist! Moving past the bad analogy that’s really just …